Re: Scope Repeatability - the mechanics
As was stated above, the elevation and windage adjustments are more or less screws.
Take a nut and bolt. Screw the nut halfway down the bolt. Then, without rotating the nut or bolt, push back and forth on the nut. You will probably feel it move a little bit. That is called "backlash". When that exists in an elevation/windage turret, there is a greatly increased chance that the scope won't track well.
For example, you may move the turret 5 clicks and not have any change in impact, and from there on, it tracks correctly. Then you try to go back the other direction, and get 5 clicks of nothing, then it starts tracking correctly again. For this reason, some cheaper scopes are better off moving it 5 MOA left, then 2 MOA right to achieve 3 MOA left, instead of simply going 3 MOA left. Clear indicator of backlash. Another one is having to shoot the rifle 3-5 times to get it to "settle in", or tap turrets (I am very skeptical of Acogs for this reason).
Also, any inconsistency in the thread geometry will cause issues where the clicks will give different values. This comes down to quality machinery and operators of machinery.
If there are any rough spots on anything that touch each other inside the scope, you have the chance of things binding up a bit and skewing adjustments or having inconsistent adjustments.
Improper design or poor assembly can cause clicks that aren't true 1/4 MOA or 1/10 Mil, or reticles that don't actually read to the correct scale.
Basically, it comes down to the quality of design, materials, the machining/manufacturing, and the fitting of parts. You're paying for higher quality materials (Glass more than anything) and labor.